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Comments (21)
- simonwThis isn't the first time this has happened, either. I do not understand how these consultancies - who sell these "reports" for six or seven digit sums - continue to mess this up. It should be excruciatingly embarrassing for them.I guess nobody ever got fired for paying KPMG and friends for an expensive report that supported their priors.
- gdulli> Professional services firm KPMG has pulled a report titled, “Redefining excellence in the age of agentic AI,”Well they were true to their word about demonstrating a new and increasingly relevant definition of "excellence."
- anonundefined
- adham541Reminds me of this earlier Deloitte incident: https://fortune.com/2025/10/07/deloitte-ai-australia-governm...
- ScoundrellerGartner is going to have to pull a loooot of reports over the years
- jruohonenGo, GPTZero!
- QuadrupleAThis hype cycle is unique in that the tech writes its own hype.
- ChrisArchitect
- XenophileJKOThe crazy thing is the level of effort to say, "have a sub agent validate all references and figures" is so low. I'm paraphrasing, but you don't need much more than that. It would have prevented 99% of the face palms.I use this regularly for my personal financial research system. Even flagship models make mistakes. Though currently the issue is usually the model using a figure from and older report. Cross-check reduces that dramatically.
- cryo32KPMG got called out only now for bullshit and hallucinations?
- SwuduSusuwu[dead]