Just saw the CEO of Substack celebrating traffic from X&#x2F;Twitter shooting up thinking they stopped suppressing tweets with links[0]. Actually, this traffic is because now any time you open a tweet with a link, the in-app webview loads in the background, and displays when you press the link.<p>I run an ecom store that gets a lot of its customers from Twitter. I was also shocked to see my traffic double or triple overnight and thought the algorithm had blessed me and my business. Soon realized what was actually happening. Thought other traffic-monitors might appreciate this explanation.<p>Meanwhile Nikita Bier is pretending they never suppressed tweets with links to begin with, offering the alternative explanation: &quot;a common complaint is that posts with links tend to get lower reach. This is because the web browser covers the post and people forget to Like or Reply. So X doesn&#x27;t get a clear signal whether the content is any good&quot;[1]. A bit of a rewriting of history since Elon and his mom both tweeted about how it wasn&#x27;t fair to use his platform to promote other links&#x2F;platforms, even banning people who shared profiles of other social networks (including Paul Graham for a period). They suppressed all links shortly after.<p>[0] https:&#x2F;&#x2F;x.com&#x2F;cjgbest&#x2F;status&#x2F;1985464687350485092<p>[1] https:&#x2F;&#x2F;x.com&#x2F;nikitabier&#x2F;status&#x2F;1979994223224209709

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